Protect your brand. Track new trademark applications
for possible infringers, automatically.
The examiners at the Trademark Office are great, but they aren't perfect. If you aren't monitoring new trademark applications, you run a significant risk of a mark similar to your own registering. The longer you wait to enforce your trademark, the more invested the infringer becomes, and the more expensive it will be for you to get them to adopt another trademark.
You fill out the law firm's online agreement and pay the annual subscription by credit card.
The trademark attorney assigned to your file reviews your trademark and develops a search strategy to find new applications that cover related goods and services.
You receive a report every two weeks listing any newly filed trademark applications that sound similar to your registration and cover similar goods and services. See a sample MarkSmart® report.
Once an infringing trademark is found, a trademark attorney can help you file a Letter of Protest so that the USPTO may issue a refusal to register the infringing mark. A trademark attorney can also assist you in sending a cease and desist letter which can prevent costly litigation and work to negotiate and draft a settlement agreement between you and the infringer requiring them to adopt a different trademark.